We have been taken over by name-brand mania in our house. Names like Aeropostale, Hollister, and Abercrombie. Leah tosses these brands into her conversations like they’re familiar friends, when, really, they are distant relatives who would laugh at her plebian togs if they could. Everything is “cute” these days (if she deems it such), and she longs to have names plastered across her chest. Preferably one of the above-mentioned. It’s almost as if finishing fifth grade triggered some kind of clothing hormone. All the girls have it. And the ones who don’t are falling behind fast.
Leah is going into sixth grade at one of the public middle schools and her awareness of what’s cool/not cool has become the focus of her young life. Unfortunately for her, she has a mother who couldn’t give a rat’s ass about fashion, although once in a while, she—her mother—thinks maybe she should do something about her Value Village wardrobe. My sister-in-law and teen-age nieces feel sorry for Leah, can’t help chuckling that she loves fashion when her mother hates spending money on clothes. I figure it’s the cycle of life—whatever it is your parents hate or ignore or aren’t even aware of becomes a bit of an obsession. (For me, it’s new furniture.)
It’s not that I don’t like nice clothes, and for the record, I do not deny Leah. I just don’t like spending boatloads of money on things that will be yesterday’s news in six months. But I still remember the young lust for certain clothes that comes with being a middle schooler, so I indulge her as much as budget allows (and she gets a dose of my views on advertising and everyone looking the same and what fits into the budget). Today, we headed to Plato’s Closet, the new consignment teen chain in Bellingham. Leah’s little figure isn’t there for many of the tight T-shirts (thankfully), but we found a couple of sweatshirts she liked. And then off to Target for inexpensive jeans. My daughter has inherited a certain amount of my thrift and says she would rather spend her money on name-brand sweatshirts than jeans.
I have a thing about conspicuous names on clothing—it almost makes me twitchy, especially in places like Plato’s Closet, where Hollister sweatshirts have their own rack (and cost $22 second-hand so I’m guessing they’re $50 new). I much prefer a little insignia placed somewhere no one will notice, and I’ve told Leah as much. But if she wants to wear Aeropostale—which she does—and it’s on massive sale or she can find it second-hand, I’ve decided I will let her.
When we get home after our shopping trip, she's so excited about her new duds, she drags her unsuspecting eight-year-old brother into her room to show them all off. He dutifully sits for the fashion line-up.
“If you were a girl, Ty, would you like this?”
“Yeah, I guess so,” he says. He watches her pull out her various new shirts and comments where necessary when she asks what he thinks. “Hey, Leah, watch this. This is how a crab would walk if it had just four legs.”
I find myself chuckling in the dining room at her desperate attempts to get someone, anyone, to care as much as she does. Even though I have a hard time spending money on looking good (hmm, maybe I could learn something from Leah), and I don't like splashy names on clothes, I do find Leah's enthusiasm pretty contagious. I'm glad she's so excited about school, even if it's mostly about what she's going to wear. It could be a whole lot worse.